Behind the Curtain
“Good work ain’t cheap, cheap work ain’t good.” - Sailor Jerry
One of the problems in the digital advertising world is that people don’t understand what goes on behind the curtain. Look in just about any coffee shop in America and you will see people with laptops who are doing internet marketing, social media pages, website design, etc. They work for cheap, and much of what they do will pass muster on the surface, but there are nuances behind design when it comes to website